Metzgers is a pioneer in modern meat processing and catering. With a unique concept that combines high-quality meat products with a restaurant, Metzgers has established itself as a trendsetter in the urban catering scene. The target group are meat lovers and connoisseurs who value quality, sustainability and an exceptional shopping experience.
Despite a loyal customer base, Metzgers was faced with the challenge of attracting new customers and improving the shopping experience in an increasingly digitalised environment. In particular, there was a desire to present daily specials more effectively in order to increase sales and enrich the brand experience.
Within a very short space of time, the digital displays were strategically installed in the salesroom and bar area to ensure maximum visibility and interaction.