The digitalisation of care facilities is constantly adding new areas of application. Bargteheide-based stb-care has been increasingly focussing on digital information boards for two years and has now equipped all eight locations with centrally controlled displays.

"This is an important component of our digitalisation strategy. Our employees have more time for the residents and at the same time we ensure that mandatory notices are always up to date and costs for printing and paper are reduced," says Mathias Steinbuck, Managing Partner of stb-care.

The notice board has had its day

"We used to spend a lot of time keeping content up to date in all our locations. There was a lot of printing and pasting," says Steinbuck, looking back. At the same time, there was criticism from both the authorities and relatives that the content was either not up to date or difficult to read. "You can imagine it like this: it takes around 15 minutes to edit each conventional information board. And for a larger home with several noticeboards, this is a considerable amount of time," notes Steinbuck.

"Shortly after the pandemic, we got in touch with the Hamburg-based digital signage service provider ACCENTA, with whom we jointly developed our digital information board," recalls Steinbuck. It started with a so-called customer stopper, which presented news for residents and visitors in the entrance area. The concept for the digital information board was then developed step by step in a joint effort and tested and further developed in a first building. "We started with the first building two years ago and are now in the process of equipping our last location," mentions Steinbuck.

Digital information boards can be installed quickly and dynamically. On the one hand, the content can be controlled centrally as for mandatory notices. On the other hand, location-specific content can be entered and managed by employees in easy-to-use software. The time saved can thus be fully utilised for resident care.

The possibilities of digital signage

"We go down this path together with our customers," explains Jessica Kalla, Managing Director at ACCENTA. Even though we offer a standard package for our solution, it is quite clear that every organisation has its own wishes and requirements, which we have to address with our team," says Kalla. Digital signage is a new marketing tool that has been gaining a foothold on the German and international market for two decades: "Initially it was moving powerpoints, but nowadays we are able to network several customer information systems with each other and implement content in a dynamic, appealing and user-friendly way," explains Kalla.

Whether on buses and trains or in the retail sector, intelligently networked displays have become an integral part of our everyday lives. "Thanks to digital signage, we can make much better use of our own resources by always being able to display up-to-date information in precisely the places where it is needed or makes sense," adds the Hamburg-based entrepreneur.

As a family business, Jessica Kalla is familiar with a wide range of customer structures: "We are used to both small and large companies. They all have their challenges, but it's important to use the right hardware, software and monitoring solution where it will have the greatest effect for the customer," concludes Kalla.

No turning back

The digital information board, which is now fully operational at the Bargteheide-based care company, is a pioneer in the German care sector: "I haven't seen a digital solution like this in any other organisation," says Steinbuck, and consequently wants to continue with digital solutions.

"I would do it again," he concludes. "The collaboration with ACCENTA works and is fun. The people from Hamburg are also creative, so we will continue along the digital path together," summarises the entrepreneur.

This is what digital info boards bring

Im Kasten

Transition to the digital information board - how to tackle it

1. Inventory: desired content, choice of location, required responsibilities
2. Concept: content, graphic design, editorial planning
3. Installation: hardware, software, user training
4. Operation: centralised content management, success monitoring, further development

Depending on the complexity, it takes three to six months from the initial contact to installation. The project costs are made up of one-off amounts for design, hardware and installation. Ongoing costs include software licences, monitoring and content support (if required). ACCENTA Sales Manager Thorsten Rust (tr@accenta.de) will be happy to provide you with an initial non-binding consultation.

In the box

What costs can the digital pact bear

1. Eligible digital and technical equipment and related training courses
2. 2. one-off expenses; e.g.
   1. Software purchases (e.g. licences for operating systems and their upgrades/licences for application software)
   2. such as care documentation software, e-mail programmes, word processing, spreadsheets)
   3. - Setting up W-LAN
   4. Hardware (PCs, laptops, monitors, routers, headsets, printers, etc.)
   5. Conversion from analogue to digital billing software = in my opinion, Senso administration module
   6. Server changes to improve the technology + relieve the burden on care staff
   7. Setting up IT workstations to relieve the burden on professional carers
   8. Time recording systems that serve to relieve the burden on professional carers
   9. Digitalisation of meal management if this serves to relieve the burden on care staff
   10. Systems for mobile data collection of care documentation using smartphones/tablets

Hier gibt es weitere Informationen

1. https://www.gkv-spitzenverband.de/media/dokumente/pflegeversicherung/finanzierungs_foerderungsmassnahmen/20230712_Pflege_Foerderung_Digi_RiLi_8_Abs.8_SGB_XI.pdf
2. ACCENTA broschure https://digitales-infobrett.de/

The Hamburg-based digital signage provider ACCENTA is increasingly serving customers in other European markets. Following the opening of the Spanish branch in Mallorca a year ago, the Hamburg-based company has now announced the completion of a prestige project in Iceland.

After almost two years of planning, ACCENTA is equipping petrol station pylons with digital signage for the local oil distribution company Oliudreifing. The contract initially covers 60 petrol stations across the island. "We are particularly pleased that we can use both our intelligent monitoring system KIOSK IQ and our user-friendly CMS TVLUTION here," comments Managing Director Jessica Kalla.

The first contact with the Icelanders was made at ISE a year and a half ago: "We had already equipped our pylons with digital signage, but we needed a more user-friendly CMS to better serve our end customers, the petrol stations," says Arnar Hreidarsson, project manager at Oliudreifing. In addition to current price information, the pylons at the Icelandic petrol stations also display advertising. "We switched to LED and needed a system that would present the content intuitively but also ensure that the adverts really work, which is a challenge in our climatic conditions," comments Hreidarsson. "ACCENTA's services fit our requirements and we are now equipping two operators' petrol stations with the new system," adds Hreidarsson.

"We send a price enquiry to the central database at short intervals and monitor the uptime via the KIOSK IQ monitoring system and rectify faults. In addition to the temperature, we also collect humidity data, among other things, in order to recognise and prevent possible failures at an early stage. We are very proud to have passed this moose test for our system suitability and to have held our own in competition with international providers," says Jessica Kalla.

THIS IS OLIUDREIFING

Oliudreifing is the leading oil distribution company in Iceland. It was founded over 25 years ago. In addition to its fleet of tankers and a ship, the company has a huge service department that looks after hundreds of petrol stations throughout Iceland.

Oliudreifing offers services ranging from simple maintenance to the construction of a petrol station. Part of the scope of services includes digital signage for two Icelandic petrol station operators. More information at https://odr.is

THE OLUIDREIFING PROJECT

Hamburg/Dresden, January 2024 - ACCENTA and eKiosk are joining forces and exhibiting together at the upcoming EuroCIS in Düsseldorf (Hall 10, Stand 37). "The demand for touch-based display systems is constantly increasing, and we have found an ideal partner in eKiosk to complement our range of digital signage and audio services," says Jessica Kalla, Managing Director at ACCENTA.

"Our two offerings are complementary and we serve similar customer segments," argues Mario Herget, CEO of the Dresden-based company in favour of the cooperation.

A complete range of indoor and outdoor steles as well as various touch solutions will be on display at the stand. "EuroCIS is the leading European trade fair for retail technology. Our solutions are ideally suited to the requirements profile of retail companies, which are becoming increasingly digital," says Herget, emphasising the importance of the three days in Düsseldorf at the end of February 2024.

"The demands placed on suppliers of digital signage solutions by retail partners are constantly increasing and, unlike many larger companies, we are fast and flexible in this respect. But we can also provide customised solutions internationally. You're always in the right place with us," concludes Kalla.

ABOUT EKIOSK

eKiosk GmbH, based in the high-tech location of Dresden, is a manufacturing company and digitalisation specialist for interactive self-service and kiosk solutions as well as advertising digital signage applications "Made in Germany".

It is managed by two managing directors, Mario Herget and Jürgen Landstorfer. As one of the leading European suppliers with 20 years of expertise in kiosk production, eKiosk has maintained an agile company mentality. In-house R&D, regional suppliers and a strong partner network enable customised adaptations in design and equipment. Whether prototype or small series production - eKiosk offers everything from a single source: from planning and project management to production and implementation through to rollout, service and support.

More information at https://ekiosk.com

ABOUT ACCENTA

ACCENTA was founded in 2009 and is active on the German and international market with three business segments (Sound, Signage, Monitoring). A first branch was opened in Spain in mid-2023.

The company's own user-friendly TVLUTION software, access to GEMA-free music offerings and the in-house monitoring software KIOSK IQ are the company's distinguishing features. For more information, visit https://accenta.de or contact Jessica Kalla, Managing Director, info@accenta.de.